Tuesday, April 12, 2011

David's March 2011 - Market Comment.

2011 has proven to be a difficult period.

Sales volume is back by as much as 50%, with prices starting to press 10% under last years, represented by drops of $10,000 to $30,000. This is very significant, and depending on which side of the transaction you’re on, it could be good or bad.

For buyers, this is a real opportunity to secure some excellent property at very realistic prices. If you are selling and buying, it is an opportunity to reduce your changeover costs significantly and, potentially be fortunate to re-buy favourably - basically good either way.

The real difficulty lies with sellers forced to sell now through all sorts of circumstance such as job relocation, job insecurity, partnership split to name just a few. For many of today’s sellers the decision becomes a choice of, "do I want to lose $$$? What are the options?"

Within 5km of our David Deane office, 1200 homes are listed for sale, with around only 100 selling each month.  More precisely, 1100 don't sell. That’s 92%!

These homes are priced right across the price spectrum, so competition for buyers is fierce.

Homes that are selling are either extraordinarily well presented, neat, tidy and desirable, or, they have an obvious price advantage over the 1-200 homes they are directly competing against.

This means a very experienced agent with great marketing, communication and negotiating skills, working hard for you, is essential!

The truth is, most offices don't sell enough homes, or attract enough buyers, to make the grade, let alone be able to properly serve their client’s needs.

From the outside looking in, it certainly appears most agents are much the same. This is not the case, as you’ll discover, if you look at the sales results and the real numbers of each agency.

We as a team are working harder than ever on solutions and client focus.  We want the very best result that we can achieve by leaving no stone unturned for our clients, and especially, our sellers!

Our bright, new office is now fully operational and well worth a visit – just some minor finishing touches to go. As a result, we are attracting significantly more enquiry from buyers and tenants, and that is uplifting to us all. 

We have some friendly new staff on board to handle the load

We have a positive view of where we are and where we want to be – That is, to best serve our client base.

I personally invite you to call in and check us out.


David Deane




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